Five Star Product Launches with Matt Mullenax
Enter to win Huron products here.
Matt Mullenax shares Huron's strategy for building, engaging, and incentivizing a community.
- 2:01 Building an engaged community on Slack with 400 users
- 4:39 When it comes to prelaunch, a Typeform is sent out, and there's a mutual agreement that the product is free but reviews and UGC are greatly appreciated. It goes to a ghost SKU that can be taken right to checkout.
- 7:03 The power of personalized notes
- 9:02 Treating CX as something that's proactive instead of reactive.
Pitstop is proudly sponsored by:
Mentioned in this episode:
Triple Whale - Whale Mail
