Episode 206

full
Published on:

19th Oct 2022

How to Create a Psychographic Target Market Profile for Your Brand

Pitstop is presented by Triple Whale. Check out their new product, Fin Hub.

Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space.

This was originally posted to YouTube, do you like the audio only version? Let me know!

I'm going to show you the exact process I use to generate an entire customer profile based on psychographic markers, not demographic ones.

Pitstop is hosted by Sarah Levinger. Find her on Twitter, or get in touch at HG Performance Creative.

Mentioned in this episode:

Triple Whale - Whale Mail

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About the Podcast

Pitstop with Sarah Levinger
Tactical ecommerce podcast hosted by Sarah Levinger
Feeling stuck in your Shopify and ecommerce store? Host Sarah Levinger helps you get unstuck answering your questions directly, and bringing on the experts who can tune you up, while you tune in.
Increase your ROAS, update your flows, and increase your revenue, all in less than an hour a week.

About your host

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Lucas Walker